At Pad Design Fair 2023, OWN created a special scenography to showcase new collectible designs with intriguing narratives. The booth, resembling an abandoned blue bedroom, the color blue, symbolizing the night, surrealism, and the unnatural.

The goal of this shoot was to create a dark and mysterious ambiance using only the natural lighting emanating from the objects. We aime for photo that would captivate viewers with dream-like content and immerse them in the story of a temporary exhibition that feels timeless, as if it has always existed.